Eighth-Largest Chinese Automaker Rumored To Be In Market For Second JV Partner, After Successful Linkup With BMW
Brilliance Auto is looking to spread its manufacturing base rapidly to compete with larger domestic rivals
The auto blog China Car Times (via China Daily) reports that Brilliance China Auto, China’s eighth-largest automaker, may form a new joint venture focused on commercial vehicles with Mercedes-Benz. China Car times notes that the potential joint venture would have a target production rate of 40,000 vehicles per year.
While the laws surrounding foreign-Chinese joint ventures are somewhat murky — with conflicting reports suggesting that foreign companies are unable to form more than one such venture in China at a time (a potential problem for Daimler, which is already linked with Beijing Auto Works) — China Daily’s report seems relatively optimistic that the Mercedes-Brilliance alliance will move ahead:
Luxury Carmaker Sells Over 5,000 Units In May, Breaking Monthly Sales Records For Third Consecutive Month
Daimler hopes growing demand in China will offset plummeting demand in developed markets
China Knowledge reports on findings by Mercedes-Benz that China remains one of the luxury carmaker’s sole global bright spots amid the ongoing economic downturn. Figures from Mercedes show that more than 5,200 Mercedes and Smart cars were sold in China last month, which the automaker attributed mainly to their “broad product line-up” and growing brand appeal in the Mainland market.
Posted in Automobile, China, Economy, Luxury
Tagged benz, China, chinese, daimler, market, mercedes, mercedes-benz, smart