Hong Kong Quickly Becoming One Of World’s Top Destinations For Vintners As Number Of Chinese Wine Aficionados Jumps
We’ve looked at the growing number of wine drinkers in mainland China quite a few times in recent months, particularly in the wake of major wine auctions in Hong Kong which sold 100% of lots, mostly to bidders from throughout China. Along with Hong Kong’s growing status as a major wine hub — rivaling the longtime wine center of Asia, Japan — and budding mainland China wine production and consumption, the city is fast becoming a critical stop for wineries around the world to showcase their goods. In November, the Island Shangri-La in Hong Kong will present wines from the 11 members of Primum Familiae Vini, an elite association of wine producing families.
As a PFV press release points out, following Hong Kong the association will take the traveling exhibition to the other two major East Asian wine markets, Tokyo and Shanghai:
At gala dinners, a member of each family will present the family estate and one of its flagship wines that are hard to acquire in the marketplace, paired with specially designed menus. In each city, the gala dinners will be moderated by longtime PFV friend Serena Sutcliffe M.W. head of Sotheby’s Wine Department.
Guests will have the opportunity to celebrate their passion for fine food and wine through intimate and personal conversation with 11 families who are the historic owners of some of the world’s very greatest vineyards.
The PFV members in attendance will be Alessia Antinori (Marchesi Antinori), Baroness Philippine de Rothschild (Château Mouton Rothschild), Laurent Drouhin (Maison Joseph Drouhin), Egon Müller (Egon Müller Scharzhof), Etienne Hugel (Hugel et Fils), Hubert de Billy (Champagne Pol Roger), Marc Perrin and Pierre Perrin (Perrin et Fils), Paul Symington (Graham’s, Warre’s and Dow’s Port), Juan-Maria Torres (Torres), Sebastiano Rosa (Tenuta San Guido) and Pablo Alvarez (Vega Sicilia).
A Primum Familiae Vini collection case, containing one bottle of each member’s flagship wine, will be auctioned under the hammer of Serena Sutcliffe M.W. at the gala dinners for the benefit of a local charity.