Number Of Productions, Star Power Growing Annually On The Back Of Higher-Budget Blockbusters. Can Western Markets Be Next?
Yesterday, during a seminar at the 12th annual Shanghai Film Festival, critics predicted that the Chinese film industry would continue to grow regardless of the global economic downturn, driven by an increased demand for domestic films at home and the potental for broader distribution abroad. Although the domestic Chinese film industry has had issues since its infancy, due to censorship and underdeveloped licensing and production capabilities, in recent years the industry has become more sophisticated as production value has risen.
As the Shanghai Daily notes, the growing recognition abroad of Chinese talent, from well-known actors like Jackie Chan, Jet Li and Zhang Ziyi to newer talents like actress Fan Bingbing and director Ning Hao, could help propel the Chinese film industry to greater global appeal.